Anti-Counterfeiting: Follow the money trail
Counterfeiters go to great lengths to mask their true identities, but the one thing that they can not fake is the money trail.
The money trail is the flaw in counterfeiters efforts to remain anonymous because it is very hard to fake the personal credentials with bank...
Educating consumers about the consequences of buying counterfeit
It’s crazy to think that anyone would knowingly compromise their own safety to save a few dollars. Buying brands and products online that are too good to be true should represent a big warning sign to consumers, particularly if they are being sold through online marketplaces...
Attitudes to buying counterfeits
The counterfeit product industry is estimated to be worth north of $700 billion USD. A UN report noted that counterfeiting was becoming as important to Asian Criminal gangs as drug trafficking.
A paper from the Journal of Consumer Behavior explored the question of what makes...