Brand Protection: Telegram Usernames up for auction!
Telegram Auction: Everything seems to be up for grabs
In August 2022, Telegram launched its Fragment platform and TON blockchain ecosystem that auctions off usernames to the highest bidder. Telegram founder and CEO Pavel Durov reported that in the first month, the platform...
Technology that didn’t exist 20 Years ago: How we have changed
28 December 2022
Disruption and innovation are always perceived as distant concepts. When considering the future, It’s important to remember the influence that relatively recent technologies have had on our lives while we deal with new ones that are coming at us like a...
Counterfeit Medicine in Australia & our Pharmacies
Counterfeit Medicine in Australia & Online Brand Protection for Pharmacies
The sale of counterfeit goods online is a growing problem for Australian brands. These goods are often of poor quality and can damage a brand’s reputation and lead to financial losses. In...
Online Brand Protection: What You Need to Know
16 December 2022
Online Brand Protection – As a CMO or CIO, it’s your job to ensure that your company’s brand remains protected and untarnished. In today’s digital world, that means having a comprehensive online brand protection strategy in place. Here’s what all executives...
Common Domain Name Security Risks
14 December 2022
Domain name security is an essential part of protecting your brand and reputation, and ensuring the long-term success and profitability of your business. By implementing strong security measures and regularly monitoring and managing your domain portfolio, you...
Deepfakes and Brand Protection – don’t take anything at face value
Deepfakes and Brand Protection – don’t take anything at face value. As videos can be made to look and sound like they are coming from a real person, scams have already successfully begun.
OpenSea and Brand Protection
23 November 2022
Opensea and Brand Protection: NFT marketplace OpenSea is rampant with IP infringements, with experts voicing growing concern about the veracity of trademark violations on the site.
As a reminder, NFTs are Non-fungible tokens which are unique digital items...
WeChat and Brand Protection
22 November 2022
WeChat and Brand Protection is a hot topic given the app reaches over 1 Billion users and is a platform used for business all over the world. Corsearch, brandsec’s brand protection partner discusses 4 Things You Need to Know About WeChat
What is...
Chaos on Twitter: Verified Fake Twitter Profiles Surge
17 November 2022
Fake Twitter profiles were recently hot in the press. Twitter, the global online town square, with about 240 million users saw a large number of accounts pretending to be high-profile brands and sending disruptive tweets.
The New York Times recently reported...
Brand Protection in the metaverse
Friday 29 July 2022
What is the Metaverse?
The metaverse is a concept of a persistent, online, 3D universe that combines multiple different virtual spaces. You can think of it as a future iteration of the internet. The metaverse will allow users to work, meet, game, and...
blockchain domains and cybersquatting
As blockchain domains continue their popularity and growth a new generation of cybersquatters are taking advantage of the open and unregulated nature of blockchain, registering branded domain names unchecked. There are similarities to the early days of the Internet and a key...
Universities and brand protection
This blog looks at the issue of Universities and brand protection.
The university sector is a significant part of the Australian economy. The market size of the University and Other Higher Education sector in Australia in 2021, measured by revenue is $33.7bn, declining about...